Publishing

Battlefield 3

Case study: Future Plc

Websites for major global brand launches with integrated Facebook, Twitter and viral features for EA, Samsung, LG, TotalFilm,T3 and TechRadar – whilst working with this leading global publisher.

The client

Future Plc is one of the world’s leading specialist interest publishers, and is best known for market-leading titles such as TotalFilm, Games Radar, T3 and many more. Loft’s MD, Nick Nettleton, has been working with Future since the late 1990s, when he was responsible for online strategy, editorial, design and build on a number of titles including Computer Arts, Games Radar and the organisation’s global www.futureplc.com presence.

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T3 Awards website launch

We’ve just launched a brand-new website for the T3 Awards. These key industry awards, now in their third year, are hotly contested amongst the technically savvy gadgerati and showcase the best in technology. The site needs to attract as many votes as possible and this year T3 wanted to build on past success by creating a fully immersive, sophisticated, intelligent and entertaining Awards site.

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Digital Artist Awards 2009

We’ve just launched an exciting and colourful new website for the Digital Artist Awards 2009, sponsored by Intel and organised by the publisher of Computer Arts, .net, 3DWorld and ImagineFX magazines.

It’s a great honour for us to be invited to build the site for this high profile industry event. Pro and amateur designers, animators and FX supremos worldwide can register and upload their favourite works, together details about how they created them and team photos. There’s even a ‘Rising Stars’ category open to under-16’s, and a range of inspirational live masterclasses, kicked off by Dave Gibbons of Watchmen fame.

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Single login for Panacea users

Don’t you just love the way your Google login works across all their websites and applications? It saves so much time and effort.

We’ve been working on just the same thing for Panacea Publishing – a single, central, personal profile for each user, which they can use to sign in to any of Panacea’s websites, and they can easily update across the board. It has been tricky to implement, but there are compelling business benefits…

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